Dutch Apps Market is a quarterly report that looks at mobile apps development in the Dutch market. The reports covers eight areas: apps segments, Voice/IM apps, banking apps, video apps smartphone, video apps tablets, music apps, provider apps and gaming apps.
Apps included are i.e. WhatsApp, Facebook, ING Mobiel Bankieren, Rabo bankieren, Tikkie, Netflix, RTL XL, Videoland, Candy Crush, Wordfeud, Spotify and iTunes. For all apps splits are given for:
- market
- provider (Vodafone, KPN, Telfort, T-Mobile and Tele2)
- age
- gender
- pre/postpaid.
- handset brand (Apple, Samung and Huawei)
This report is based on the continuous online survey conducted by the Consumer Insights-panel over the past twelve months. Every six months at least 10,000 consumers are asked about their use of mobile telephony, broadband connections, fixed telephony and TV, including details on their current situation, purchasing habits, usage and churn. Results are CBS stratified for gender, age (16-80) and education.
