Dutch Apps Market is a monthly report that looks at mobile apps development in the Dutch market. The reports covers five areas: apps segments, Voice/IM apps, banking apps, video apps and gaming apps. Data on the various segments in the Dutch apps market and the penetration of voice/IM apps is provided each month. Other data on the usage and perceived quality of certain apps and app segments is provided on a rotating basis, with a different segment analysed each month.
Please see our preview pages below to see which apps are included, i.e. WhatsApp, Facebook, ING Mobiel Bankieren, Rabobankieren, Netflix and RTL XL. For all apps splits are given for:
- market,
- provider (KPN, Telfort, Tele2, T-Mobile, and Vodafone),
- age,
- gender,
- education level,
- pre/postpaid
- Apple vs. Samsung.
This report is based on the continuous online survey conducted by the
Telecompaper Consumer Panel over the past twelve months. Every six
months at least 10,000 consumers are asked about their use of mobile
telephony, broadband connections, fixed telephony and TV, including
details on their current situation, purchasing habits, usage and churn.
Results are CBS stratified for gender, age (12-80) and education.
