African pay TV subscriptions to reach 51 mln by 2026

News Video Africa 8 JAN 2021
African pay TV subscriptions to reach 51 mln by 2026

The African pay TV market is set to reach 51 million subscribers by 2026, according to a report by Digital TV research. Almost 17 million pay TV subscribers will be added between 2020-2026. Nigeria will be the largest single country with 11 million subscribers, followed by South Africa with 9 million.

In terms of operators, DStv will continue to be the largest single player with 13.37 million subscribers, up from 10.99 in 2020. StarTimes/StarSat, which operate as different providers, will have 12.39 million and 4.47 million subscribers respectively, establishing the Chinese company as a major force on the African continent.

Elsewhere, Vivendi will add to its 5.16 million Canal+ subscribers to reach 7.28 million in 2026, while GOtv will be at 6.29 million at that time. Easy TV will have a modest 619,000 subscribers in 2026, while an amalgam of other players will hit 6.27 million.

Categories:

Video

Companies:

Canal Plus,  MultiChoice,  Vivendi,  StarTimes

Regions:

Africa

Tags:

Sales figures, Broadcast, Consumer, Market research

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